Meet Clayton White
Entrepreneur. Developer. Marketer. Family Man.
After 20+ years of building businesses, writing code, and generating millions in leads, I created Prove It Marketing to give local businesses what they actually need: a complete lead generation system that works.

The Journey
20+ years of building, learning, and growing—from writing my first line of code to helping businesses generate leads that actually convert.
The Code Begins
Started coding in HTML, CSS, and JavaScript. Those early days of building websites sparked a lifelong passion for creating digital solutions.
Lead Generation Business
Quit corporate to dive headfirst into entrepreneurship. Built a lead generation business that evolved into running a health insurance call center.
Building Real Systems
Built my first ERP system from scratch—dynamic sales scripts, agent license management, commission tracking. This is when I fell in love with building SaaS products.
AI Pioneer
Built AI-powered call transcription and analysis software before AI was mainstream. Started integrating AI into development workflows—a total game changer.
Thousands Trained
Trained thousands of people in pay-per-call marketing and generated millions in sales through my network. There's nothing like watching someone level up their business.
Family First
A family of 6 with 4 amazing kids. Real bills, real responsibilities, and a real understanding of what it means to build something that matters.
Why This Matters
Most marketing agencies have never run a real business. They don't understand what it's like to depend on leads to pay the bills. I do.
Business Owner Perspective
I've been in your shoes.
- Ran businesses that lived and died by lead flow
- Felt the frustration of marketing that doesn't work
- Experienced the pain of wasted ad spend
- Understood that at the end of the day, you need customers
- Learned what it takes to grow while juggling everything else
Marketing & Tech Expert
I've built the solutions.
- 20+ years of hands-on development experience
- Deep expertise in lead generation and pay-per-call marketing
- Built custom software from ERP systems to AI analytics
- Trained thousands on effective marketing strategies
- Generated millions in sales through proven systems
We Built This Because We Were Tired
Tired of seeing local businesses get burned by an industry that should be helping them grow.
Pretty websites that don't convert
Agencies charging thousands for beautiful sites with zero focus on actually getting you customers.
Wasted ad spend
Money thrown at ads that send traffic to pages that don't convert—burning cash with nothing to show for it.
Shared leads sold to competitors
Lead gen services selling the same 'exclusive' leads to 5 other businesses in your area.
Complex, overpriced tools
Marketing platforms that require a PhD to use and charge enterprise prices for small business needs.
Agencies that don't understand your business
Marketing 'experts' who've never had to make payroll or understand what it's like when leads dry up.
What Makes Us Different
We built what we wished existed when we were running our own businesses.
Complete digital experience focused on lead generation
Not just a pretty website—a full system designed from the ground up to convert visitors into leads and leads into customers.
Built by someone who's built businesses
I've been on your side of the table. I know what it's like when everything depends on getting new customers in the door.
Results you can measure
Leads that convert, not just clicks that cost. We focus on the metrics that actually matter to your bottom line.
Exclusive leads—100% yours
No sharing. No selling to competitors. Every lead generated is yours and yours alone.
Ongoing optimization and support
We don't just set it and forget it. Your system gets continuously improved based on real performance data.
Technology that works for you
Custom-built tools and integrations that fit your business—not the other way around.
A Note from Clayton
Look, I get it. You've probably been burned before by someone promising the world and delivering nothing. Agencies that talk a big game, take your money, and leave you with a pretty website that doesn't actually bring in customers.
So instead of making promises, I'd rather prove it to you.
We're looking to partner with businesses like yours. And if you're worried about the cost, we offer our services on a performance basis—you only pay when you get results.
When you win, my team wins, and we all win together.
Let's start a conversation and see if we're a good fit.

Ready for us to Prove It?
Stop guessing. Start growing. Tell us your biggest challenge and let's get started.